AN INTEGRATED SWOT – FUZZY PIPRECIA MODEL FOR ANALYSIS OF COMPETITIVENESS IN ORDER TO IMPROVE LOGISTICS PERFORMANCES

dc.citation.epage	451
dc.citation.spage	439
dc.citation.volume	18
dc.contributor.author	Đalić, Irena
dc.contributor.author	Ateljević, Jovo
dc.contributor.author	Stević, Željko
dc.contributor.author	Terzić, Svetlana
dc.date.accessioned	2023-07-07T09:34:51Z
dc.date.available	2023-07-07T09:34:51Z
dc.date.issued	2020
dc.description.abstract	On the question: how to react in a particular situation, the management of the company must have a quick answer. In the time of fast and huge changes in production, the management must know what resources are available in the company and what kind of environment it faces. To respond promptly to the requirements of the environment, the company must define a clear strategy for its business. To define a strategy, management must know the state of the company. From these reasons, in this research it was conducted SWOT analysis of specific company, and after that the elements of the SWOT matrix were ranked using fuzzy PIPRECIA method. This ranking shows on which element company should pay the most attention
dc.identifier.doi	10.22190/FUME200325029D
dc.identifier.uri	https://vaseljena.ues.rs.ba/handle/123456789/380
dc.language.iso	en
dc.publisher	University of Niš
dc.source	FACTA UNIVERSITATIS Mechanical Engineering
dc.subject	Transport company, Environment, SWOT, Fuzzy PIPRECIA
dc.title	AN INTEGRATED SWOT – FUZZY PIPRECIA MODEL FOR ANALYSIS OF COMPETITIVENESS IN ORDER TO IMPROVE LOGISTICS PERFORMANCES
dc.type	Article

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